Practice Management – Page 2 – ODwire.org

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Dr. Faive Kovalis, SmartOD.com: Striving to be the “Zappos” of your Optical [#R049]

In this ODwire.org Radio Show, we interview Dr. Faive Kovalis, the founder of SmartOD.com.

The company provides an online site for eye care professionals to directly order frames and lenses WITHOUT the need for sales rep visits or ‘boots on the ground’. This removes a great deal of cost.

Using Zappos as a model, docs can go to the SmartOD.com web site, order product that they want to evaluate, and return any product they don’t want in a pre-paid box.

We get into:

The history of SmartOD — Why it was founded
How the SmartOD business model keeps costs low and improves profit margins for docs on frames and lenses
How Dr. Kovalis and SmartOD have incorporated feedback from ODwire.org members as the company has evolved
How the “force of habit” in purchasing is preventing docs from saving money in their opticals
Updates on the latest frame lines that they now carry
How docs can get started with SmartOD.

If you have any questions for Dr. Kovalis, please post them here!

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Interview ODwire.org Radio Practice Management

Assembling your Professional Team – Tom Baker, Wells Fargo Practice Finance [#R044]

In this episode, Adam & Paul continue their conversation with Tom Baker, Business Development Manager at Wells Fargo Practice Finance.

When starting a new practice, you need help — and lots of it!

Professionals such as: Lenders, Attorneys, Accountants, Insurance brokers (… and more) are critical to getting your practice off the ground.

We discuss how to assemble your professional team with Tom, and give you tips for finding the right folks.

Ask Tom any follow-up questions in this thread!

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ODwire.org Radio Practice Management

Are You Ready for Practice Ownership? Tom Baker, Wells Fargo Practice Finance [#R043]

In this episode, Adam & Paul talk to Tom Baker, Business Development Manager at Wells Fargo Practice Finance.

Tom has worked with hundreds of practices over the past several decades, and answers questions about how you assess your readiness to dive into your own practice, and the key issues you must address before trying.

Ask Tom any follow-up questions in this thread!

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ODwire.org Radio Practice Management

The Economics of Prokera with Dr. John Rumpakis [#R041]

In this episode, we sit down with Dr. John Rumpakis to discuss the economics of PROKERA®, a biologic corneal bandage composed of preserved amniotic membrane tissue.

Importantly, we’ll learn how to properly bill & code when using this product with your patients.

And if you missed our previous radio show about the clinical aspects of PROKERA®, you can catch it here.

Dr. Rumpakis will be available to take questions in this thread, so fire away!

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Interview ODwire.org Radio Practice Management

Profiting From the Affordable Care Act & Joining an ACO [#R036]

Frequent ODwire.org contributor Dr. Richard Frankel discusses how ODs can profit from the Affordable Care Act, and the nuts-and-bolts of joining an Accountable Care Organization (ACO), which is a critical program for expanding your patient base & ensuring you won’t be left behind.

*** IMPORTANT: The deadline for clinicians joining an ACO & participating in 2015 is August 17, 2014. You need to hurry up & get the process started to avoid being left out.

Listen to the radio show for instructions on how to get started & read the discussion thread.

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ODwire.org Radio Practice Management

Using Truly360 Interactive Google Tours to Differentiate your Practice [#R034]

On this episode of ODwire.org Radio, we interview long-time ODwire.org sponsor & Truly360 President Matthew Focht about using the NEW Truly360 Google Interactive Tours to differentiate your practice & give you an edge among people searching for ODs.

We learn:

What Google Interactive Tours Are
How they can differentiate your practice from others in your area when people search online
How they impact your search rankings
Truly360’s network of “Google Trusted Photographers”, and why it is critical to use experienced professionals when setting this up
The technical details of how the tours are filmed and posted to Google, and how Truly360 handles this for the OD, including embedding the tour on your own web site.

If you’ve got an office that you’re proud of, you owe it to yourself listen to the show & learn about this new product.

Truly360 offer
Hey, it wouldn’t be an ODwire.org Radio show without a deal for you…

Google Interactive Tours can cost $1000 or more to create and manage. However, if you use Tru for your credit card processing, Tru will pick up nearly the entire tab, dropping the charge to $39!

Learn more by listening to the show, or get more information from Truly360.

Any questions? Just post in this thread..

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Interview ODwire.org Radio Practice Management

Clinical Coordination & Collaborative Care with Dr. Richard Hom [#R031]

Dr. Richard Hom — an ODwire.org regular and the National Optometric Director at WellPoint — stops by to talk with Paul and Adam about the importance of ODs coordinating with other healthcare providers and sharing information in order to improve outcomes and efficiency.

He also talks about what he’s working on at Blue View Vision, including software initiatives that help with the two-way flow of information to and from your office & the offices of other care providers. (spoiler alert: you may already be using some of his work in your office!

Feel free to ask Richard follow-up questions in this thread.

Our thanks to Anthem/Blue View Vision for giving us the opportunity to talk to Richard about his work!

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Interview ODwire.org Radio Practice Management

Reducing Optical Costs: Talking SmartOD.com with Dr. Dan Dieterichs [#R029]

In this show, private practitioner Dr. Dan Dieterichs stops by to talk to us about reducing costs of goods sold in the optical.

We explore “Dental Envy“, Independent Practitioner Associations, and talk about the new SmartOD.com, and how buying frames factory-direct can lower the cost of goods in your optical.

Leave feedback for Dan in this thread!

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Interview ODwire.org Radio Practice Management Technology

Integrating Wavefront Technology into your Refraction – Dr. John Warren (part 2 of 3) [R#026]

Picking up where the last talk left off, Dr. Warren talks to us about Wavefront Technology, and how to integrate it into your exams to improve clinical outcomes.

We review:

What Wavefront Technology is
How it can improve the accuracy of your refraction
How it increases patient satisfaction, and the impact this has had on Dr. Warren’s practice.

Part 2 of 3.

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Interview ODwire.org Radio Practice Management Technology

Transforming Your Practice with Technology with Dr. John Warren, Part 1 [#R025]

Equipping your practice with the latest technology can be a daunting prospect.

From automated vision testing equipment to EHRs, choosing the latest technology and integrating it effectively into your office can seem like an impossible task.

In this ODwire.org Radio episode, Dr. John Warren, private practitioner and founder of RevolutionEHR, gives some concrete advice & talks about how he transformed his practice from a low-tech operation (which would have looked familiar to a doc from 40 years ago!), into a modern, high-tech operation.

We review:

How to choose the right equipment for your practice
How to integrate the equipment into your workflow
Things to look for when talking to vendors
The impact that technology has had on his practice — both on patient care and profitability.

Part 1 of 3.

Practice Management – Page 2 – ODwire.org

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