The Best Contact Lenses, According To An Optometrist - Forbes

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The Best Contact Lenses, According To An Optometrist Forbes

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[Scott Blahnik]

Hmm, readers are directed to GlassesUSA and 1-800 contacts.
Is this supposed to be of interest to us?

 

[Gretchyn Bailey]

Patients are seeing this, so you should, too.

 

[Scott Blahnik]

Why is Forbes pushing those online retailers?

 

[Andrew Gore]

As far as I can tell, Forbes puts out a lot of annoying clickbait links.

 

[Jeffrey Kiener]

dum

 

[Gregory Leszek]

Every price listed was just at cost for me from my distributor. Pretty sweet of Dr. Jennifer Ferri to platform black market contact lenses these retailers can magically get their hands on.

 

[Jeffrey Kiener]

DOXXINNNNGGG!!!!!!!

https://www.homerricheye.com/about-us-demo

 

[Jeffrey Kiener]

https://homerricheye.ottooptics.io/reorder/product/?cat=1

The Forbes article links to online CL purchase from Glasses USA and 1-800. And her website has an ordering portal.

A 90-pack of 1-Day Acuvue Moist is advertised in the Forbes article for $56. 1-800: $80. Her webstore: $90

So she just participated in an article that used her expertise and then Forbes used it to collect advertising for two online CL retailers that undersell her (and the rest of us).

DUM!

Any lessons learned, Doctor Jennifer?

 

[Jeffrey Kiener]

Here's possibly what went down.

At Forbes:
"Hey, we need another advertorial. Girls, get on it."
"OK, we've done it before", said Karen and Jane.

(They discuss their "methodology")

Why Trust Forbes Vetted​

The Forbes Vetted team has researched and reported on a handful of eyewear stories and other personal products. As longtime glasses- and lens-wearers ourselves, we regularly write from personal experience.

• Author of this story Karen Tietjen has been wearing and purchasing contact lenses for over two decades. She’s also written other lens-related pieces including the best places to buy contacts online and a 1-800-Contacts review.
• This article was assigned, edited and produced by deputy editor Jane Sung, also a longtime wearer of contact lenses, who has extensively covered beauty and wellness topics for over two decades.
• The Forbes Vetted team has covered other eyewear stories including guides on the best places to buy prescription glasses online, the best kids glasses online, the best reading glasses and more.
• Tietjen tapped Jennifer Ferri, OD, owner of Homer Rich Eye Care to give contact lens picks that she regularly recommends to patients, depending on their eye care needs.
• We conducted additional research on accredited sites including the Federal Trade Commission and the American Academy Of Ophthalmology.

Another day at HomerRichEye:

"Ring, ring."

"HomerRichEye, where your eyes are made to feel rich and like you just hit a homer. How may I help you?"

"This is Karen, a top writer for FOrBEs MAGaZiNe! We WAnT tO Do an ARTiclE aBOUt conTAcTS! CaN WE inTERVieW dR. JeNNiFer?"

"Dr. Jennifer would be honored to dispense her professional expertise!"

"OK, we'll call her and do a phone interview. Sign this release form."




Dr. Jennifer, eight weeks later logging on to Forbes to read her article, with a newly-purchased picture frame from Amazon for the article to be displayed in their hallway-of-fame: "WTForbes!?"

"Maybe next time I'll be a little less naiive and maybe do some homework before agreeing to be used as a patsy by the onliners and the so-called media who just have fake health review advertising for their stupid readers who aren't sophisticated enough to see through all this."

 

[Jeffrey Kiener]

Why is Forbes pushing those online retailers?